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the freelance field guide

“Amy has a way of thinking and communicating that is vastly different from other marketers and business coaches. Her advice is practical, actionable, and doable.

I receive dozens upon dozens of newsletters each week and Amy's is the only one I read every. single. time. I'm Frodo. Amy's Gandalf."

Sandra Beatty

copywriter

Since I launched my newsletter, The Freelance Field Guide,
I’ve written weekly articles on…

Niching vs Generalizing vs Specializing
How to know if your market is the right size
What makes an ideal client (hint: it’s not your Dream Client)
What you need to say to be immediately shortlisted as a possible hire


How long it actually takes to build a six-figure freelance business
What you must do in your first six months to make that possible 
The Golden Handcuffs that trap most freelancers as temporary employees
The simple math that separates temping freelancers from business-owning creatives

How to craft a simple and compelling brand
The Value Equation every good client needs you to understand
What ‘being the expert’ really means
Why most modern content marketing turns clients away (and what to do instead)

How to get leads and turn them into clients
The client red flags that save you money, time and sanity
How to present your proposal
Pricing strategies that dramatically increase the chance of signing larger deals

Crazy valuable. Nothing held back. 

New articles published every Saturday 

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"Amy! Your newsletter is the only one I currently read from beginning to end every week."

Brandy Wells

Copywriter

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