To niche or not to niche?
It’s a conversation I love to have.
I didn’t choose a niche for a long time, which means I’ve worked in a LOT of different industries and market spaces. I found six niches where clients buy copy consistently. I share the niche, the type of copy they use and what to expect in that “environment.” This is the doc I wish I had when I started full-time in copy!

Show me the profitable niches!