I’ve loved advice columns my entire life (I still read several every day) and I’d wanted my own column forever. Business Badassery was born in 2020 and has been a popular place to get answers to the business challenges faced by freelancers ever since.

Our “Agony-Aunt” style podcast is where Kirsty Fanton and I address your sticky business questions with savvy advice, and a few laughs in the bargain. 

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What makes a great business partnership? 

There's so much packed into this week's question "What are the elements of a successful partnership like yours? And when I say successful, I also mean still having a blast together." We get very transparent about how we came to our business partnership and the secret sauce that makes our particular joint venture not only successful, but fun. 

Dealing with Being in a Business Funk

Getting into a funk happens to all of us from time to time. Problem is when you don't know how to crawl out of it. Clearly these past couple years have served up a lot of funk. Here's a few thoughts about what you can do when you find yourself in that space.

How do you define success? 

Great question about how to define success in your business. This week's listener has a personal definition of success, which is freedom and flexibility. This person doesn't want to work 40 hours a week but is curious to hear BB's thoughts about how that definition of success may or may not appear to current and potential clients. How transparent do we need to be?

What Lead Magnet Should I Create to Build My List

This week's listener has a very excellent question today. And it is this. "I'm working on list building at the moment and have lost God knows how many hours to research on what kind of download slash lead magnet to create. While the advice and sounds the thing I'm missing is real life examples. So I was wondering, would you to be comfortable running through the lead magnets you've had over the years and talking about which ones worked? Which ones didn't? And why."